The highly anticipated makeup competition is making its triumphant return for a third consecutive series, capturing the attention of both aspiring professionals and seasoned experts alike. This year's cohort of talented Makeup Artists (MUAs) from the prestigious MUA class of 2021 are about to embark on their first professional assignment: an exciting collaboration with the well-known high street retailer Superdrug. The brief for this campaign is particularly intriguing, as it requires the participants to create a unique and compelling makeup look that will tell a captivating story. The task at hand demands not only technical skill but also creative vision. Each participant must delve into the essence of their chosen theme or narrative to craft an original makeup concept that resonates with both the product's target audience and the broader market. This assignment serves as a crucial step in honing the participants' abilities to work under real-world constraints, ensuring they are well-prepared for the challenges they will face in their professional careers. With the added pressure of creating a story through makeup, this assignment promises to be both a creative and practical challenge. It allows the MUAs to showcase their artistic talents while also demonstrating their understanding of storytelling through visual medium. This experience is invaluable as it bridges the gap between academic training and industry standards, preparing these young professionals for the dynamic and ever-evolving world of makeup artistry.